Growth, Unstuck.
For Start-Ups to $10M in Annual Revenue.
Grow revenue, strengthen margins, and improve operations. Without giving it every evening, weekend, and ounce of your attention.
“I've been in the industry for 10 years. Working with Christy has been so beneficial for my business growth. Easy to understand and work with. She helped me break down problems in a digestible format. Cannot recommend highly enough!”
Your Business Has Hit a Ceiling. But Why?
Growth doesn’t stall for just one reason. Sometimes the business has outgrown the way it’s managed. Other times, the strategy that got you here is no longer getting results.
You’re Working Harder, but Getting Less Back.
Sales have plateaued. Costs keep climbing. Finding and keeping customers is getting harder. You’re investing in more marketing, more people, or more services without seeing the profitability you expected. The business is busy, but it isn’t building the momentum or financial freedom you envisioned.
The goal: Identify what’s constraining performance and build a practical strategy to improve it.
Everything Depends on You.
Every decision comes back to your desk. Your team is capable, but without clear expectations, consistent standards, and the authority to act, progress depends on your involvement. You’re working harder to keep everything moving, and there’s never enough time to get ahead.
The goal: Build the operating structure and leadership capacity to support sustainable growth.
Growth Rarely Breaks in One Place.
Most owners recognize two or three of these at once.
- “We're busy, but we're not making enough money.”
- Pricing, labor costs, service margins, overhead, or poor resource allocation.
- “We used to grow without trying this hard.”
- More competition, weaker positioning, changing customer behavior, or ineffective acquisition.
- “We're constantly chasing new customers.”
- Weak retention, inconsistent service experiences, missed follow-up, or insufficient recurring revenue.
- “We've reached a point where I don't know what to do next.”
- Unclear strategy, insufficient financial visibility, capacity limits, or expansion risk.
Seven-Figure Revenue. Still Not Easy.
Businesses with $1M–$10M in annual revenue reported these challenges. Multiple answers were allowed.
About one in three weren’t operating profitably.
22% reported operating at a loss and 13% at break-even at the end of 2024.
Details
Source: Federal Reserve Banks, 2026 Firms in Focus: Chartbook on Firms by Revenue Size, pp. 12–13, based on the 2025 Small Business Credit Survey. Employer firms across industries.
Find the Problem Underneath the Problem.
The problem the owner notices isn’t necessarily the problem the business needs solved.
- More marketing
- won’t fix poor retention.
- More employees
- won’t fix unclear responsibilities.
- More revenue
- won’t solve a broken margin.
We look at how your business actually performs, from financials and operations to customer experience, growth strategy, and leadership, to identify what’s holding it back. Then we help you change it.
Where We Specialize
Money
Financial Clarity
Margin by service, the real cost of every hour, and a P&L you can read and run from.
Benchmarking & KPIs
The few numbers that matter, measured against where you should be, reviewed on a rhythm.
Growth
Growth Strategy
A plan built on your actual numbers: where to grow, what to stop, and in what order.
Sales
Consultations and conversations that turn interest into commitments, without the pressure.
Marketing
Positioning, websites, and marketing automations that bring the right clients in.
Client Journey & Retention
From first question to rebooking: follow-up, experience and loyalty that don’t depend on who’s working.
Secret Shopping
We experience your business the way your clients do, then show you exactly what they see.
Operations
Operations & Systems
Scheduling, capacity, inventory and procedures your team can run without you in the building.
Technical Automations
The systems and integrations behind service and retail businesses, so routine work runs itself.
People
Team Building
Hiring, onboarding and training standards that make good work teachable.
Leadership Coaching & Development
One-to-one coaching for owners and leaders: decisions, delegation, accountability and the next level of your role.
Exit
Buy, Sell & Exit Readiness
Clean financials, documented operations and a team that runs without you. Worth more, whether you sell or stay.
Med spa
Med Spa Operations
Everything above, built for med spas: the customer journey, client engagement and retention, provider training, compliance, treatment menus, consult conversion, scheduling, inventory and service margins.
When Everything Runs Through You, Growth Runs Out of Room.
You built the business by being involved in everything. But the same approach that got you here may now be holding you back.
Expectations live in your head
The team starts guessing
Decisions wait for you
Good people disengage or leave
Customers notice the difference
Your team can’t win if they don’t know the rules of the game.
The answer isn’t more control. It’s building a business that doesn’t require your constant intervention: clear operating standards, defined responsibilities, practical processes your team can actually follow, and leadership that creates accountability without creating fear.
In a national study of 1,000 U.S. business leaders at companies with $1M+ in revenue, 61% identified themselves as a bottleneck in sales and marketing (Scaling.com, The Scaling Gap, 2026).
She has been a trusted strategic advisor for me over the past 3 years. Christy took the time to truly understand my business model, sector, and unique value proposition when advising me on how to structure my business. To set up my LLC, Christy literally sat beside me to provide guidance on each step, answer questions, and ensure everything was set up properly.
Five stars. Susie Roman, Google review
Find What’s Holding Your Business Back.
Improve profitability, operations, and growth with hands-on business and med spa consulting from StrataVera.
We work with you to find the urgent and important problem, then the problem behind the problem, so we have that clarity before moving forward. That may include auditing your financials. It may not, if the financials aren’t the problem.
We work with you one to one, inside your actual business or virtually, with your team and your numbers.
We work together to build what you’re missing, from client journey KPIs to financial dashboards to SOPs. We don’t just advise; we build the systems with you, so you see results in real time and turn that data into information to grow your business. We serve clients nationwide.
Reveal
See what’s really going on. We look beneath the symptoms to uncover what’s slowing you down, where money and time are being lost, and what’s keeping your business dependent on you.
Refine
Make room for what matters. Not everything needs to be fixed, and not everything needs to stay. We simplify what’s complicated, remove what isn’t working, and build a better way forward.
Enable
Make the business work better. We connect the right systems, automate repetitive work, and give your team the tools and training to keep things moving without you managing every detail.
Optimize
Grow without adding more chaos. With better systems in place, we use real performance data to improve margins, strengthen what’s working, and find opportunities to grow without adding unnecessary complexity.
What This Work Has Helped Clients Achieve
- Under 12 monthsTo break-even
- Coached a physical therapy startup to break-even in under 12 months, with the founder paying themselves from day one.
- 3.75×Revenue in 24 months
- Coached a med spa from $200K to $750K in revenue over 24 months.
The Operator Difference
Built by an operator who’s worked all sides of the med spa industry, not a theorist. Nine-plus years in medical aesthetics within 20+ years in the wellness industry: running a Diamond-level Allergan practice, multi-site operations leadership across seven locations, and years as a rep inside other practices, seeing across the industry what works and what does not.
Boulder Skin Bar works with us on both sides: ongoing coaching for the owner, and the website, booking and follow-up automations underneath it.
She thinks like a marketing strategist, audits like a bookkeeper, and plans like a growth consultant — all in one.
Five stars. Jake Bruning, Google review
What It’s Not
- Not a course. We work with you one to one, inside your actual business, your team, and your numbers.
- Not a recycled playbook dressed up with your logo.
- Not a slide deck. We don’t just plan; we build.
- Not a cookie-cutter package. You will know the scope, the sequence, and the investment before you commit to anything.
Frequently Asked Questions
What Does a StrataVera Consultant Actually Do?
We work on the business side of the business: financial clarity, operations, training, leadership, and growth. StrataVera starts every engagement with what’s costing you the most, not a recycled playbook dressed up with your logo.
What If I’m the Bottleneck in My Own Business?
It can happen at any stage, from start-ups to $10M, and it’s only one of the reasons growth stalls. That’s not failure, it’s a predictable stage of growth. Coaching helps you identify where you’re holding on too tight, build the structure for delegation, develop your team’s capacity, and evolve your role from doing everything to leading the business.
How Much Does Business and Med Spa Consulting Cost?
Cost follows scope, and scope follows the size of your business and what needs fixing first. A single-location business fixing one layer is a different engagement than a multi-location rebuild. You will know the scope, the sequence, and the investment before you commit to anything.
How Do I Choose a Business Coach or Consultant?
Ask three things: has the coach actually run a business like yours, can they name what they would fix first in your business, in what order, and why, and how does the work transfer to your team so the results outlast the engagement. Whoever you talk to, those three answers tell you most of what you need.
What Is the Difference Between a Business or Med Spa Consultant and a Marketing Agency?
A marketing agency works on getting clients in the door. We work on the layers underneath: financials, operations, training, and leadership, so the business can hold the growth that marketing creates. If bookings are fine but profit, consistency, or your own hours are not, coaching is usually where the answer lives.
Do You Do the Building Too, or Just Advise?
Both. Growth work sits on top of the layers underneath it: we build the growth plan around your actual numbers, the marketing structure that brings the right clients in, and, for med spas, the website itself and the follow-up automations in GoHighLevel. We implement alongside you and coach your team to carry it forward.
How Does an Engagement Start?
It starts with a conversation about your business: what is working, what is not, and what it is costing you. From there we scope the first engagement around what to fix first, agree on the sequence, and you decide whether to move forward.
Is Consulting Worth It for a Small or New Business?
Yes, scaled to the stage you are in. A newer or smaller business does not need an enterprise engagement. We can start with one layer, build what the business needs now, and grow the structure as you grow. The first engagement does not have to be the last one.
Do You Work With Owners Outside Colorado?
Yes. StrataVera is based in Denver and works with owners anywhere in the US. The work runs virtually, with the same cadence either way. Colorado owners can meet in person; everyone else gets the same access, the same rhythm, and the same working sessions.
Let’s Talk Business.
Thirty minutes. You leave with a written read on what’s holding your business back — whether or not we work together.
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